Plastic Cards Printing

Prepaid phone cards are an effective way to capitalize on the growing plastic card trend and to help develop and implement a marketing tool that not only pays for itself but can even turn a profit. Prepaid cards for cell phones and computer services are offered in many stores as more people use purchasable cell phones and buy minutes as they go than ever before. Many people use prepaid cards for their Internet service. Refillable prepaid cards are perfect for the instant gratification this generation thrives on. These prepaid phone or Internet cards are very easy to use and require no annual contracts or monthly fees. People buy them as they use them, or get refillable cards they can simply add to. Many people like these because they only buy what they need as they need it.

How can this help your company market itself AND turn a profit. Very simply, you sell the prepaid cards, which are inexpensive graphic cards, for a profit, but you imprint your logo and text on the cards so as people use the prepaid cards, they see your company and are reminded of it. The quality of printing on these cards if performed by a capable printer allows for high definition images in full color, just like a credit card, and they are very cost effective. Not only that, they have to come back to your store to buy more plastic cards or to refill the minutes on the prepaid cards. Prepaid cards, prepaid phone cards and refillable plastic cards are a win/win marketing solution for most any company.

Loyalty cards are one of the few marketing tools that work for current customers and potential customers. They can improve sales with existing customers, as they offer good customers incentives to do business with you, and they can attract new customers with potential rewards. The real beauty of loyalty cards is that they are so easy to track, and they offer your company, retail store or proprietorship valuable information regarding the people that use your services or buy your products.

Thanks to RFID’s, computers and smart cash registers, you can track who your customers are and how they shop. This is an invaluable tool you can use to refine and improve your business, to develop specials and sales that will succeed, and to find out and learn about the market you want to target for effective branding to grow your business. Loyalty cards work for any size business too, and are a cost effective way to brand, monitor and grow your business and to appease your customer base.

If you desire a business card that simply grabs ones attention, plastic business cards are the cards the cards for you. Plastic business cards stand out above and beyond any other business card. Lay a plastic business card, which looks like a plastic credit card or a plastic gift card, alongside a hundred paper cards and it will definitely stand out from the pack. After all, isn’t that what a business card is supposed to do? Isn’t being remembered its function? Plastic business cards not only get you noticed, they are far more durable and long lasting than paper business cards, for obvious reasons.

The funny thing is, if you have a good, quality printer who knows what they are doing and who uses high quality materials, you can do anything with a plastic business card that you can with a regular business card, and the cost isn’t that much difference, not for what you get from a plastic business card that you don’t get from a regular business card or a paper business card. Plastic business cards can be printed in full color and can have high resolution images embossed on them.

It seems almost silly to not buy plastic business cards if you think about it. You want a business card that gets someone’s attention, plastic business cards do by far. You want a business card to last, so the person you are giving it to will have your contact information. Plastic business cards last far longer than paper ones and your info doesn’t fade or scratch off and it cannot be written over. And as far as cost goes, they are extremely cost effective. The next time you order business cards, try plastic business cards and see for yourself how effective they are.

Durable plastic key cards are designed to fit most any key ring attachment, are designed to last and offer high quality colors and graphics. They are easy to use and are awesome for most any business to use, because once your customers attach them to their key ring, they’ll see your logo and be reminded of your services or products every time they use their keys. High Quality plastic key tags are printed in full color with high resolution images if you so desire, or simple logos and text. Each plastic key card or tag has a bar code which is designed to be scratch resistant, as is the whole plastic key tag, so that your logos, text and images are protected.Why are plastic key tags so fantastic for businesses?

• The plastic key tag holder reminds your customer of the product or services you provide each and every time they use their keys. It is an excellent branding mechanism, and when customers visit your store they will have the card right on their chain for ease of use.
• Plastic key tags fit on most any key chain.
• You can print most any logo or graphic on a plastic key tag, making them every bit as attractive as a standard plastic card.
• They make an excellent accessory to go along with plastic gift cards or your standard plastic card that your company would offer. One for the wallet, one for the key chain.
  

Many retailers have found an excellent way to increase same store sales in recent years with plastic gift cards. Refillable plastic gift cards have become increasingly popular in the past decade, with 2 out of every 3 people giving them on various occasions, such as birthdays and Holidays like Christmas. Business owners and managers give them to employees or clients. Many distant relatives send them to loved ones and they are excellent gifts for friends. But how does giving plastic gift cards increase in store sales?

1. They are only redeemable at the store that they are purchased for. Unlike money they are not good anywhere. They are similar to credit or debit cards, just assigned to a particular store, gift shop, gas station or retailer. Most any business can offer them for their products or services.

2. Over half of the people that receive plastic gift cards add money to them. Not only does it bring them to your store, it often gets them to increase the amount they would spend. Sometimes because they want something that costs more than what the gift card is worth but often because stores run specials for gift cards that induce people to put more money into them. Refillable gift cards, if produced by a good company, are exceptionally durable.

3. People will visit  your store to use the gift card, whereas often times they might go to a closer shop. Once inside your store they often purchase stuff they would have bought elsewhere. By offering the plastic gift cards you bring more traffic to your place of business and therefore more business.

As the preference that people show towards gift cards over cash money and gift certificates has been exposed, electronic gift cards have evolved and their usage has grown considerably. Since 2001 recent surveys have shown that awareness of electronic gift cards has more than doubled, and usage has more than tripled from a mere 21% to over 65% in the United States. Indeed, who has not received an electronic gift card to ITunes, a music or retail store for Christmas or their birthday? Face it, electronic gift cards are here and they’re here to stay for the foreseeable future.

Why?

It’s simple, for the consumer, electronic gift cards offer ease of use, they save time when it comes to choosing a gift, they allow the gift received to get a gift they like without a gift giver having to fret and choose and guess what the person they are buying for wants.It saves time and hassle. For the merchandiser or retailer, electronic gift cards offer a refillable, trackable means of getting someone into their store. It also increases sales.  Nearly thirty percent of those who received a gift card spent the initial value of their card within one week of receiving the card, and thirty-one percent spent the value within one month, with almost sixty percent spending more than the initial value of the card they received.

Couple that with the fact that electronic gift cards are more cost effective and longer lasting and you have a merchandisers dream form of payment, money that brands and markets for them year round. Electronic gift cards are making Christmas and birthdays a snap for consumers and retailers, and as they evolve, they’ll see more usage than just holidays too.

Planning a fundraiser? Using plastic fundraising cards can help you raise money faster and more easily than with the same old boring fundraising tactics. Peddling candy and pizza’s that come in the mail two months later worked back when catalog shopping ruled the world, but we’ve entered the Internet and information age. Fundraising cards are the here and now and the foreseeable future too. People want simplicity, practicality and immediate gratification. Plastic cards offers potential buyers and sponsors just that. You find sponsors that get to help your organization and get a potential charitable write off, but in the process they can run a promotion to increase traffic and increase branding awareness in the community. The people that buy the plastic fundraising cards get a card filled with services and savings on products that they can instantly use. No waiting. No fuss. No muss.

You can get creative with your fundraising cards too. When talking to business owners, explain to them that they can run interesting promotions that work for them and have an army of salesmen pounding the pavements, selling their business and others to friends, family and neighbors. The more businesses you can get on the card, the easier they will be to sell, and when finding businesses for your fundraising cdards, you should pick one exclusive business per industry, i.e. one restaurant, one cinema, one hair salon and so forth. Most any business can participate, from gas stations to print shops. They simply come up with promotions that give the card value, like save 10% on hair cuts every time you use this card or buy one pizza and get the second for free.

The more value you add to the card via savings, the more you will sell. The business owner gets advertising that works which he can write off without spending a dime out of pocket. The business owner can easily track how successful the campaign is because the card purchases are easy to follow. The purchaser of the card gets value from as many as 10 local businesses. And your organization can charge as much as ten dollars per card, which, minus the inexpensive overhead of the plastic fundraising cards, if you have the right printer, is mostly yours to keep for your organization.

The printer itself is very important. They must be cost effective and produce high quality cards that you can show to prospective businesses and buyers. These plastic cards must have a lasting durability as they will be used and re-used, and they should have decent graphics and easy to read text. The printer must know how to print these cards and must be skilled, using quality plastic. The last thing you want to do is get a business owner or card buyer interested in helping your organization, only to be shot down because the plastic card looks cheap.

If you run or help an organization that is non-profit or charitable, fundraising is one of the most effective ways to keep cash flowing through your organization, allowing you to function and operate. Don’t waste your fundraising opportunities on the same old stale magazines, junk gifts and candy offering. Offer the effective instant gratification of plastic fundraising cards and boost your sales.

Teslin substrate is a synthetic sheet that is extremely porous. It’s often used when printing items that need to look great, yet be strong and durable. Specialty cards or smart cards are an excellent example of an item that could benefit greatly from the use of Teslin. Specialty cards include gift cards, business cards, hotel cards, fundraising cards, most any type of plastic card that need to be printed on and need to look good but be functional. Smart cards are often used a lot and have to last, as they can be reprogrammed in the case of key cards or refilled in the case of gift cards, for example.

Teslin is ideal for RFID imbedded cards and labels because it is strong and tamper resistant so it delivers a high level of security, durability and. Teslin is a polyolefin-based microporous plastic. Yet it is completely safe and non toxic and is good for the environment. Smart cards or hotel keycards or any durable plastic card that utilizes Teslin is completely green friendly.

Teslin is not biodegradable, but, as in with the case of smart cards, creates durable products that conserve natural resources. Take business cards for example. Regular business cards require paper, which contributes to deforestation and kills oxygen. These cards wear and tear and are very, very disposal. Plastic business cards that are made to last, on the other hand, don’t use paper and are designed to last so the person that receives them can hang onto them for a long, long time.

Teslin is very easy to print on and is aesthetically pleasing, so these cards can look great, can be printed quickly and are very functional, but yet still good for the environment. There’s no reason any type of durable smart card, be it a fundraising card, hotel key card, gift card, or even business card, should not be made from Teslin. Here are some environmentally friendly bullet points in regards to the production and usage of Teslin:

Doesn’t deplete the ozone or contribute to deforestastion

 

Is recyclable

 

Is produced in a means completely compliant to all government regulations and standards including CONEG: the Coalition of Northeastern Governors’ Model Toxic legislation and the ASTM F963-86 standard in regards to toy safety

 

Is disposed of into landfills and will not affect or seep any properties into water

When disposed of via burning it leaves a clean ash

 

Teslin is ideal for most any usage wherein plastic needs to be printed on, and it needs to be functional and useful. Smart cards and RFID’s are not its only use. There are labels and signs made from it. The simple fact is that the technology behind Teslin has not only created a better plastic product when it comes to functionality, it has created a better plastic product when it comes to the environment. In a day and age wherein the world has become cognizant of its social and reliable responsibilities, Teslin, and the smart cards and products that use Teslin are indeed ahead of competitors that don’t use this exciting plastic product.