Duracard® makes cost effective plastic cards that you can order in most any lot size. They specialize in timely, creative designs and use only the highest quality, most durable plastics loaded with green friendly Teslin. Not only are the cards made to last and attractive, they’re even environmentally sound and green friendly! Duracard’s® business philosophy is simple, and its a reason they’re the best plastic card printing company you will find. Offer the best merchandise at a cost effective price with friendly service and quick turnaround times. All of Duracard’s® plastic card designs are pleasing to the eye and capture attention in an effort to improve your image. You can order as few as 250 pieces at a time or as many cards as you like. Duracar® even offers a 2 day turnaround time, unheard of in the market place. They print the most durable plastic cards, and can print high definition graphics and logos in 4 color!

Set yourself apart from your competitors with the most attractive plastic business cards, key cards, membership cards, gift cards, loyalty cards, phone cards, fundraising cards and they even offer clear plastic cards!These plastic cards are excellent marketing and data tracking tools. Duracard® will offer you the best plastic cards at the most affordable prices around. So be it plastic business cards, key cards, membership cards, gift cards, loyalty cards, phone cards, fundraising cards or clear plastic cards, Duracard® can and will meet your needs and surpass expectations!

Whether you are familiar with them or not, if you run a business and have customers, loyalty cards are a phenomenal way to market your business, grow your business and reward your existing customer base, which increases customer retention. Your older customers will even help you get new ones, as the cards have your logo and brand your business. On top of all that, loyalty cards track your customers spending habits, which is extremely valuable marketing data. You can use that to improve profitability and to run specials or sales that are more effective. Its also a great branding tool and can help you to improve customer service.

Modern technology makes them easy to use, as RFID chips are embedded in the cards that are read by computerized cash registers that most every business possesses. If you can process a credit or debit card, you can use a loyalty card. Loyalty cards are useful whatever the size of your business. They help you grow business and learn about your business if you are small, and they help you market and brand, help you retain customers, and help you monitor and improve your business if your company is large. They’re even cost effective and attractive. What more could you ask for?

Try an innovative fundraising technique that will maximize your profits, make fubndraising easier to do and make what you offer to customers more compelling. Most non-profit organizations require some type of fundraising income to operate. With unique, successful fundraising cards, non-profits earn far more cash than they have in the past offering the usual candy bar, magazine or useless gift that everyone else offers. Profits skyrocket, as there’s hardly no overhead, you buy the cards, get businesses to offer discounts or specials, and sell the cards for as much as $10, keeping most of it for the organization. Non-profit groups from Little League’s to the PTA to booster clubs, fire departments and other volunteer organizations are realizing huge profits with little time invested. Here are a few of the types of plastic fundraising cards that people are offering:
*Free Restaurant cards: Pizza and sub shops love offering discounts on plastic fundraising cards. You can offer just pizza cards, individual restaurant cards or multiple restaurant cards.

* Coupon card: Similar to coupon books but durable, easier to carry and refillable.

*Entertainment Cards: Like Coupon cards, similar to entertainment cards but durable, easier to carry and refillable.

* Service Cards: Offer discounts to service providers such as salons, mechanic shops and print shops.

* Merchandise Cards: Many retailers love these cards, it’s a way for them to give to a non-profit and brand their name and increase sales.

Plastic cards, as we have already established, possess many benefits like durability and functionality. Yesterday we began dissecting the various benefits of specific types of plastic cards. We covered plastic business cards, key cards, membership cards and gift cards. Today we will discuss the unique, individual merits of loyalty cards, phone cards, fundraising cards and clear plastic cards.VARIOUS PLASTIC CARDS AND THEIR UNIQUE BENEFITS:

* Loyalty cards- Loyalty cards offer a spectacular means of increasing customer loyalty and of tracking your consumers spending habits. Many people pay marketing companies good money to do the same thing a loyalty card can do for you, except loyalty cards pay you.

* Phone cards- Phone cards offer an excellent way to generate profit, to get people to come back to your store to refill the cards, and for branding your logo.

* Fundraising cards- Fundraising cards offer an out of the box, low cost way to raise funds, keep most of the money for your organization or non profit group, and offer the customer something they can have and use instantly.

* Clear plastic cards- There’s no better way to make your business card stand out and isn’t that what you want from a card that represents you or your business?

Plastic cards, as discussed in an earlier blog, have many universal benefits such as durability, functionality and ease of information tracketing, but there are many different types and uses for various styles of plastic cards.

Every card is different but over the course of this blog and the next, we will dissect the various uses of specific types of plastic cards. This blog will cover 4 cards, business cards, key cards, membership cards and gift cards.

VARIOUS PLASTIC CARDS AND THEIR UNIQUE BENEFITS:

* Business cards- Plastic business cards are more durable than traditional cards and stand out from traditional cards.

* Key cards- Plastic key cards are easier to use and more cost effective than metal keys in door locks, are programmable and much easier to replace, plus they offer excellent branding opportunities.

* Membership cards- Plastic membership cards offer an excellent way to amass and track important information about your customer base that can be used for marketing. Also can function to allow members to access otherwise restricted area.

* Gift cards - Plastic gift cards offer an excellent way to boost in store sales and attract new business.

Plastic cards with RFID chips serve many purposes in this modern era known as the information age. They are used for many different things with many unique purposes, and we will break some of those down in another blog, but the common benefits the possess are important as well.

COMMON BENEFITS OF RFID EMBEDDED PLASTIC CARDS:

* Durability - Plastic cards are designed to last far longer than paper cards. They are made for use and re-use and are therefore exceptionally cost effective over a period of time.

*Functionality - Unlike paper cards, which can serve but the single purpose of displaying information, unless you’re paying to have them printed so tat they can be used for fire kindling,  plastic cards can serve function such as forms of payment like debit or credit cards or for opening electronic locks like key cards do.

*Information tracking - RFID embedded plastic cards are a phenomenal way of electronically keeping track of important customer information and consumer buying trends.

These are but a few of the many benefits plastic cards offer, but you should factor them into your thought process when it comes to considering using plastic cards for your own business or purposes.

Many, many non-profit organizations, important entities from Little League Baseball groups to charities to local firefighting organizations solely exist from the money they take from donations and fundraisers. So fundraisers are a key part of keeping the doors open for these organizations.

Why wouldn’t they maximize the way that they raise money then? Most of these organizations run the same old tired fundraisers over and over again, selling the same worn out merchandise that people are bombarded with, as they get the same stuff from churches, schools, you name it.

The top 5 fundraising items sold:

1. Pizzas - who hasn’t bought a pizza kit from the PTA?

2. Candy - Door to door overpriced candy?

3. Junk items - Nothing like buying a $5 toy that costs $20 and then shows up 3 months later.

4. Lottery tickets - $5 lottery tickets for a $25 jackpot that no one you’ve ever met has won.

5. Bull and oyster roasts - Well, at least there’s food, even if you have to take out a second mortgage to pay for it.

No, in this day and age people are looking for instant gratification. Plastic fundraising cards offer instant gratification. Fundraising cards also offer value. You get local vendors to offer specials on the card. Vendors get marketing, a write off and new customers. Your organization sells them for as much as $10 keeping ALL the money. There’s no overhead because there’s no pizzas or candy to pay for. You pay for the plastic cards, that’s it, and they cost pennies on the dollar you take in.

Don’t waste fundraising opportunities if your organization relies on fundraising to operate. Your opportunities and the dollars they raise are too precious

By now we’ve all seen the plastic gift cards big companies like Sam’s Club and Walmart use, and we’ve seen the plastic keytags and membership cards that companies like Blockbuster  or Gold’s Gym use, but did you know that many small businesses can benefit from plastic cards as well. Not only are plastic cards durable, they help increase sales, profit and are very cost effective.

How can they help your small business?

Plastic cards stand out from the pack, and are a way to brand your logo, graphics and likeness on a medium that will last and be used. Every time the are used people will see them. You can buy very small lots, as few as 500 for example, and they are very inexpensive. Just because your business is small, doesn’t mean that you can’t take advantage of the growing popularity, ease of use, and marketing potential that different types of plastic cards offer.

Whatever your business is, if you offer a service or any kind of merchandise, you can benefit from some form of plastic card. You can run promotions with gift cards. You can build and track customer bases. Even salespeople, lawyers and doctors can benefit from the use of plastic business cards, which last far longer than paper cards anjd look much better.

Face it, plastic cards are here to stay.

Tis the season to be jolly! And if you’re a business owner, particularly if you offer a service or retail or wholesale goods, tis the season to make money.

That should bring a smile to your face. We have a tip on how to increase your Christmas time sales dramatically. Make sure you are stocked up on plastic gift cards. Plastic gift cards are huge this time of year. Many people give them for their ease of use.  They simply purchase them and give them as a gift. Here’s the kicker, most people that receive them use them within a month, and they also put more money on them to spend.

Not only can you increase sales at Christmas time, but you can increase in store sales with plastic gift cards for weeks and months to come. Refillable plastic gift cards allow people to add funds that can only be spent at your store. They also expose your logo and brand your name. So this Christmas get the gift that keeps on giving… To YOU. Stock up on plastic gift cards and take advantage of the Christmas season!

By now many managers and business owners see the benefits of using plastic cards and plastic refillable cards. They’ve found that they can increase in store shopping, brand their name and their company with plastic cards and use a marketing tool that actually increases profit. Many clubs use plastic membership cards so customers can access their services, all the while marketing their name and logo to anyone that sees the card. Many stores do the same with loyalty cards and key cards. Plastic gift cards are a great way to get new business AND increase in store sales. Plastic business cards stand out from the crowd and last far longer than traditional cards. All of these plastic cards have functions, raise sales and increase profit.

How could they get even better?

Because now there are clear plastic cards and plastic refillable cards that stand out even more! That’s right, clear plastic cards, transparent cards, translucent cards and even frosted cards that look fantastic and separate you or your business from the crowd. You still have plenty of options for logos and colors, these clear plastic cards are completely unique, and you can start offering them to your customers today!